| 1. |
Q |
What is "personal information"? |
| A |
"Personal information" is any information about an identifiable individual. This includes information such as a person's name, address and home phone number.
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| 2. |
Q |
Do I have to give E.L.S. my personal information in order to conduct business with E.L.S.? |
| A |
There are several instances where you are required to give us your personal information for operational and/or administrative purposes. For example, we require your personal information in order to be eligible to place an order on our website. Giving us your personal information for this purpose is considered a primary operational purpose.
However, agreeing to the use of your personal information for additional secondary marketing purposes is entirely up to you. You may contact our Privacy Office at any time to request that we not use your personal information for marketing purposes.
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| 3. |
Q |
What are the differences between primary and secondary purposes of personal information collection? |
| A |
Primary purposes are those purposes that are operational and are absolutely necessary for E.L.S. to be able to provide the products and/or services that you request from us. For example, a primary purpose for our collecting your address may be to ensure we can successfully deliver to your business an item you may have purchased.
Secondary purposes are any purposes that are over and above the primary/operational purposes, like sending you communications that may include notifications of sales, special events, promotions and other exclusive offers.
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| 4. |
Q |
Will I be advised of the collection purposes prior to giving my consent?
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| A |
Yes. When you fill out an E.L.S. form that asks for your personal information (e.g. business account application or using our online shopping services, etc.) there is a privacy notice that outlines both our primary and secondary purposes for collecting your personal information.
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| 5. |
Q |
Why is it important to keep E.L.S. up to date with regards to my personal information?
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| A |
Keeping your personal information as accurate and up-to-date as possible ensures that you will get the best possible information and service offerings from E.L.S.
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| 6. |
Q |
What are my opt-out choices? |
| A |
You can opt-out of receiving communications via specific contact channels. For example, you can choose to no longer receive marketing-related e-mails. Contact our Privacy Office for more details on your opt-out choices.
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| 7. |
Q |
If I opt-out, how long will it take to stop receiving marketing materials after I contact you?
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| A |
Many will stop immediately or within days, while others may take longer.
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| 8. |
Q |
May I review the personal information E.L.S. has about me? Can I obtain copies of that information?
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| A |
Yes. You can review the personal information we have about you on file by contacting our Privacy Office.
There is no cost for reasonable requests for access to your personal information.
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| 9. |
Q |
How can I contact the E.L.S. Privacy Office? |
| A |
You can contacting the E.L.S. Privacy office using any of the following three methods:
By Postal Mail:
E.L.S. Privacy Office
114 Galaxy Boulevard,
Toronto, ON M9W 4Y6
By Phone:
1-267-2623
By Email:
privacy@emergencylighting.ca
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